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How to Lead and Recruit the "Best of the Best" MLM Team

Network Marketing demands leadership and a strong, resilient team.

Leaders establish direction and influence others to follow that direction. Leadership is the notion that leaders are individuals who, by their actions, facilitate the movement of a group of people toward a common or shared goal. This definition implies that leadership is an influence process.

There are many “schools of thought” to explain what makes an effective leader. The oldest theories attempt to identify the common traits or skills that make an effective leader. Contemporary theorist concentrate on actions of leaders rather than characteristics. Underlying the trait approach is the assumption that some people are natural leaders and are endowed with certain traits not possessed by other individuals. This is an ongoing debate.

Research has compared successful and unsuccessful leaders to see how they differed in physical characteristics, personality and ability. A recently published analysis of leadership traits identified six core characteristics that the majority of effective leaders possess: drive, motivation, honesty and integrity, self-confidence, cognitive ability and business knowledge.

Traits are the characteristics of leaders, skills are the knowledge and abilities, or competencies, of leaders. The competencies a leader needs depends upon the situation. Peter Drucker, one of the best-known contemporary management theorist, offers a pragmatic approach to leadership. He believes that consistency is the key to good leadership and that successful leaders share the following three abilities which are based on what he refers to as good old-fashioned hard work:

-to define and establish a sense of mission

-to except leadership as a responsibility rather than a rank

-to earn and keep the trust of others.

In Drucker’s words, “Effective leadership is not based on being clever, it is based primarily on being consistent.” As MLM leaders, each of these abilities apply to our networks.

Now that we have a clearer understanding about what a leader is and or how leadership influences the team, let’s take a look at how leadership influences recruiting the “best of the best” network marketers for your team. We have probably all experienced the old saying “the team is as strong as the weakest link.” As MLM leaders we need every link in the network to be strong in order to thrive.

The Gallup Organization, founded by George Gallup has studied human nature and behavior for more than 75 years. Gallup has a reputation for delivering relevant, timely and visionary research on what people around the world think and feel is the cornerstone.

Over a decade ago, Gallup unveiled the results of a landmark 30-year research project that created a global conversation on the topic of leaderships focusing specifically on strengths. The team identified 34 strengths. As MLM leaders we need to learn from Gallup’s findings. The researcher identified that the “best of the best” doctors, lawyers, housewives and even MLMs rose to the highest level of their profession by focusing on their strengths as opposed to trying to fix their weaknesses.

More than 3 million people have taken the Gallup’s Strength Finder assessment, which forms the core of several books on this topic, including the #1 international bestseller Strength Finder 2.0.

Gallup’s scientist have also been examining decades of data on the specific topic of leadership. What make a great leader compared to a good leader? They studied more than 1 million work teams, conducted more than 20,000 in-depth interviews with leaders, and even interviewed more than 10,000 followers around the world to ask exactly why individuals followed the most important leader in their life.

In Strengths-Based Leadership, #1 New York Times best-selling author Tom Rath and Barry Conchie revealed the results of this research. Based on their discoveries, the book identifies 3 keys to being a more effective leader:

1. Know your strengths and invest in others strengths

The research identified that when an organization’s leadership fails to focus on individual strengths, the odds of a team member being engaged are about 9%. However, when leadership focuses on the strengths of the team member, the odds go up to almost 73%. When leaders focus on and invest in their network, the odds of the team member being engaged goes up eightfold.

2. Getting people with the right strengths on your team and maximize their strengths

While the best leaders are not well-rounded, the best teams are. Gallup’s research found that top-performing teams have strengths in 4 distinct domains of leadership strength: Executing, Influencing, Relationship Building, and Strategic Thinking.

Executing Strengths Include: Achiever, Arranger, Belief, Consistency, Deliberative, Discipline, Focus, Responsibility and Restorative.

Influencing Strengths Include: Activator, Command, Communication, Competition, Maximizer, Self-Assurance, Significance, and WOO (Winning Others Over).

Relationship Building Strengths Include: Adaptability, Developer, Connectedness, Empathy, Harmony, Includer, Individualization, Positivity and Relator.

Strategic Thinking Strengths Include: Analytical, Context, Futuristic, Ideation, Input, Intellection, Learner and Strategic.

3. Understanding the needs of those who look to you for leadership.

Team members follow leaders for very specific reasons. When thousands of followers were asked, they were able to describe exactly what they need from a leader with remarkable clarity:





Each copy of the Strengths-Based Leadership book includes a unique access code to take the Strength Finder 2.0 assessment. After you complete the assessment, you will receive a personalized Strength-Based Leadership Guide. The leadership version of the program will also enable you to plot the strength of your team based on the 4 domains of leadership strength revealed in the book.

In summary, it starts and ends with being a strong leader that is willing to identify and develop the strength of each team member. New team members can be found using technology tools.

Here’s to Financial Success!

Source by Cassie Findley

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